Bring on the Boost Mobile Shuffle.

Boost Mobile, the prepaid phone service of Sprint Nextel, will air a 30-second advertisement during the first quarter of the Super Bowl on Feb. 7. The game will be aired on CBS

There is no disclosure of the ad amount but everybody knows that it range from 2.5 to 3 million dollars for every ads that will appeart at the 30 seconds ads in super bowl 44. The ad, created by Boost’s agency of record, 180LA, will be titled the Boost Mobile Shuffle.

The Boost shuffle will reunite the original shufflers, including Jim McMahon, Mike Singletary, Richard Dent, Willie Gault, Otis Wilson, (former KC Chiefs’ quarterback) Steve Fuller and Maury Buford.

On Jan. 25, Boost will launch a special site where consumers can view behind-the-scenes video from the commercial’s production. (The site is not up and running yet.)
See more information : Boost Mobile Super bowl 44 Advertisement